Say No To Illegal SEO Techniques

Search engine optimization spamming, substantially boosts the possibilities that a website or page will appear at the top of results on search engines for a specific keyword.

Businesses that utilize illegal SEO methods to control, raise and enhance their search engine positions, are denying or removing the rights of ethical websites to be heard and seen. Regrettably, there are still numerous individuals who feel that “illegal SEO tactics” do no harm.

It is unethical and illegal for “spamming sites” to control search engines in order to obtain top rankings in search engines at your website’s expense. You obtain your search engine position honestly so you deserve to be protected from deceitful individuals who steal your visitors, publicity and income.

Keep in mine that any effort so as to deceive search engines to attain improved rankings is seen as “SEO spam”; under no circumstances should you implement such techniques in your marketing campaigns.

Never sacrifice your beliefs just so to obtain your goals. There will be a immense risk involved, such as your website can be punished or worse, banned from top search engines and can remain banned for a long time.

Unethical and illegal SEO tactics:

1. “Keyword stuffing”. This means using the use of the same or exact “keywords” in your “META tags” or anywhere in your content repeatedly.

2. Hidden links and text. Search engines work by examining pages for certain keywords which are submitted into a search request and display results where the exact keyword appears typically, on a “page”.

Webmasters then insert some links or texts that are only readable by search engines but can not be seen by the human eye. You can, for example place a white link or text with the appropriate keywords onto a certain web page that also has a white background. Individuals can not identify it and will not even notice the difference; however “spiders” can read it and rank that site higher.

3. “Mirror websites” or “Sybil attack”. These are several sites having identical contents but different “URL”, all linking to one another, constructed for a very mean objective.

4. “Doorway pages”. Usually, these are pages of low worth produced to rank highly particularly for one or even more chosen keywords. These do not affect your website visitors and are only constructed for search engines.

These pages can hold the exact content of other sites but generally exhibits only a link going to the main page with no “navigation menu”. They can at times dwell on the very same, however typically on other business’ server.

5. Cloaking. Delivers many different web pages for search engines and visitors. Webmasters create their servers so that it can detect “IP addresses” of spiders then supply them with rich content and optimized pages, at the same time conveying numerous web pages for individuals.

Cloaking can also redirect a web visitor to their home page.

6. “Link farms”. Purposely to get link popularity, link farms are genereally one page consisting of fifty up to one hundred or even more links to particular websites having no connections with your website’s content.

Search engine “spammers” are aware of the fact that their pages’ content are of low quality and are useless to individuals that view their site.

The unethical and illegal websites prompted Google (Google page rank) as well as other top search engines in enhancing search technology that now has faster, enhanced and advanced spam filters that can uncover illegal strategies then ban such websites from search engines forever.

Risks and dangers of Unethical and illegal SEO Tactics

SEO spamming can, in actuality bring about high rankings. Do bear in mind however, that the effect is only temporary. Webmasters implementing illegal SEO strategies can profit from their high search engine ranking for days, weeks, even months however once search engines discover webmasters utilizing these illegal techniques, then they will be banned from search engine index for possibly a lifetime.

Even if one is not banned for a lifetime, it is tough to be “re-indexed”. One may need to start over and purchase a new “domain name”. So then before utilizing any illegal SEO tactics, think wisely and measure if you are set to put your entire internet business in jeopardy just for months of attaining a top rank in search engines.


ABOUT THE AUTHOR

Bob Schwartz, is the founder of Promotions Unlimited,an Internet legal directory (CA, TX & Las Vegas ) publisher and search engine placement technology analyst.  You can contact Bob via e-mail at  seo711@gmail.com or visit his San Diego legal directory at:  http://www.sandiegolawyerforyou.com/special.htm